Common Materials for Packaging Boxes and Selection Guide

The core materials we commonly use include art paper, white card paper, coated paper, kraft paper, grey-backed white board paper and corrugated paper.

Each material has distinct characteristics:

①Art paper: Rich in texture and with a high-end touch, it can directly enhance the brand's sense of luxury.
②White card paper: Firm and smooth, with excellent color performance, it is a classic choice for high-end retail boxes.
③Coated paper: With a lustrous surface and bright printing, it is suitable for packaging that requires exquisite graphic and text display.
④Kraft paper: It presents a natural and eco-friendly texture, which is in line with the simple or retro brand style.
⑤Grey back white board paper: One side is white and the other is grey. It has a high cost performance and is often used as the middle liner of book-shaped boxes and the like to increase stiffness.
⑥Corrugated paper: Its core function lies in buffering and protection. It offers various strengths based on different corrugation types and serves as the foundation for outer transportation boxes.

How to choose?

The key lies in balancing the three major elements of brand positioning, product protection needs and budget:

1.Brand positioning determines texture: High-end brands can choose art paper, white card paper and exquisite craftsmanship. If environmental protection is emphasized, kraft paper or FSC-certified paper can be chosen.
2.Protection requirements determine strength: For fragile or heavy products, the cushioning property of corrugated paper should be given priority, while for inner boxes, high-stiffness cardstock can be selected.
3.Optimization within the budget framework: Based on this, we will recommend the most cost-effective combination of "materials + structure + process" to ensure that the packaging achieves the best effect under controllable costs.